Split Testing, An Extension, Rewards, Prizes and Quality Traffic
Gday Stage Setters;
Welcome to more free website traffic on Freaky Friday here at Traffic Showdown! Today we’ve got some info about split testing, double daily rewards, a mystery prize draw and since it’s video Friday of course I have a video for you too!
I came across this video and this guy just has no luck – talk about bad days at work, lol! Enjoy!
Find the best version of your website by split testing. Split testing is when you split the traffic to your website to different versions of your site, tracking the performance of each to find the highest converting page. You can test many variables, such as headline, pictures, layout and the offer.
Split testing tests two variables to determine which results in more sales. For example, two different headlines are tested and the best one is kept and tested against a different website headline. By continually testing different elements, results can continually improve.
Split test your landing page to see what variables give you the highest conversion of traffic-to-leads. Just as with ads, certain landing pages have a higher conversion-rate than others. In order to find the landing page that gets the largest number of conversions, rotate two landing pages, and use analytics to assess which is better. Once you have a reasonable sample size, delete the worse landing page and create another one. Repeat this process periodically.
If you’re an affiliate, split test multiple offers to see what gives you the highest Earnings Per Click (EPC) for your traffic. If you’re running your own business, split test everything you can think of to improve lead conversion: headline, colors, ad copy, the number of fields in the lead form and more.
Split test your Google Adwords too. Split testing, also called A/B testing, is the process of running two ads simultaneously in order to test which ad will give you a higher click-through rate. Because Google AdWords wants to display relevant ads, it rewards ads that have a higher click-through rate by making clicks less expensive. To split test your ad, create a second ad in each individual ad group, and wait for the results. Once you have a few hundred views on each of your ads, delete the ad with the lower click-through rate and create another. Repeat this process frequently to see your click-through rate steadily rise.
Write compelling copy for your ads. Look at what your competitors are doing, then create one ad that’s similar to theirs. Create another ad that’s completely different and split test those two against one another. Keep split testing for the highest CTR.
Carefully track what keywords convert and what keywords don’t. Every keyword should be tracked back to the keyword that generated the conversion. Keep eliminating nonconverting keywords and expanding on converting keywords. Split test both your ads and your landing page continually. Keep improving your campaign incrementally.
The specific words used in paid placement ads can dramatically affect how many people click on the ad and how many people a page converts into paying customers. Writing and launching a single ad can deprive your online business of conversions, which translates to lower profits. Write multiple paid placement ads for a target page, and keep track of the click-through rates and conversion rates for each ad. Over time, you may discontinue underperforming ads and redirect your marketing budget to higher performing ads.
Splash Page Competition
We are having a splash page competition and the deadline was supposed to be today but I have decided to extend the deadline until July 31st to give everybody a little extra time to get their entries in.
The challenge is to make an awesome splash page and send it to me by the deadline of July 31, 2012. The main requirement is that it promotes stickers. You can also mention any of the other great benefits we offer as long as you include stickers.
We will have 3 prizes of $7/2000/2000/2000 and of course your splash page will be added to the promote page for all members to use!
I’m excited to see what everybody comes up with! Good luck!
An Extra Traffic Showdown Bonus
Traffic Showdown gives anyone who comments on our content on our face book fanpage – a cool 50 credits!
Yeap a nice 50 bonus credits will be credited to your account at the end of each day! Just before server flip each day – I will check who has left a comment on our fanpage and you will score a freebie! Too Easy and YES! you can still claim the BRC as well!
http://Facebook.com/TrafficShowdown is the place to go and leave your comment!
Blog Reader Codeword
Todays BRC is – split testing – coz it is, lol! Just leave the BRC and your Showdown ID below and you will score a nice bonus into your Showdown account! Too Easy!
Traffic Showdown Winners
As usual we have a pile of lucky winners and here they are – I hope you are one of them – if so – congrats! and if not there’s always tomorrow!
1 x $5.00 is 10098,
1 x 500 hits is 9519,
1 x 250 hits/2,500 banners/2,500 text links is 9922,
1 x $2.00 is 6674,
1 x 100 hits/1,000 banners/1,000 text links is 11202,
1 x $1.00 is 5635,
1 x 100 hits is 8636,
1 x 50 cents/100/100/100 is 7469,
1 x 350 hits is 5579,
1 x 500 banners is 11941,
1 x 500 text links 4255!
Woo-Hoo and congratulations to you all! Please contact Traffic Showdown to claim your prizes.
Dont forget to vote! If you like what we do around here please take the 2.7 seconds to click here and give us a vote! 10 is best and you can vote everyday!
Today at Traffic Showdown
It’s Freaky Friday and that can only mean one thing….double daily rewards! Woo-Hoo!
I will also be adding a cash component to the daily rewards today! I won’t increase the surf requirements and it will be the same amount across the board!
In addition to the above which is pretty great all on its own let’s also do what we did last week as it seemed pretty popular and have a mystery prize draw!
We are going to have 10 prizes in total and all of them will include cash and advertising but you don’t know how much!
Let’s make it super easy and you only have to surf 100 pages to automatically qualify for the draw!
Good luck winning who knows what! Actually I guess I know what, lol!
Thats all for today folks!
Have a Freaky Friday and we hope you found the split testing info useful!